Privacy policy
Privacy Policy
Linen Online
Last updated: 29 June 2026
Linen Online respects customer privacy and is committed to protecting personal information.
This Privacy Policy explains how Linen Online collects, uses, stores and protects personal information when customers visit our website, place an order, contact customer support, subscribe to marketing communication, or interact with Linen Online online.
This policy applies to the Linen Online website and online store: linenonline.co.za
1. Personal Information We Collect
Linen Online may collect personal information when customers:
Visit the website
Create an account
Place an order
Contact customer support
Subscribe to marketing emails
Submit a contact form
Use WhatsApp or other communication channels
Interact with online advertising or website features
Personal information may include:
Full name
Email address
Contact number
Delivery address
Billing address
Order details
Payment confirmation details
Customer support messages
IP address
Device and browser information
Website usage information
Marketing preferences
Linen Online does not intentionally collect more personal information than is reasonably necessary for order processing, customer service, delivery, website improvement and marketing communication.
2. How We Use Personal Information
Linen Online may use personal information to:
Process online orders
Arrange delivery
Contact customers about orders
Provide customer support
Handle returns, refunds and exchanges
Send order updates
Improve the website and shopping experience
Send marketing emails where customers have subscribed or consented
Respond to enquiries
Prevent fraud or misuse
Comply with legal and operational requirements
3. Payment Information
Payments are processed through secure third-party payment providers or Shopify payment systems.
Linen Online does not store full credit card details on its own systems.
Customers should ensure that they complete payment only through the secure checkout process provided on the website.
4. Email Marketing
Customers may choose to subscribe to Linen Online marketing communication.
Marketing emails may include:
New arrivals
Special offers
Promotions
Home linen updates
Bedding, bathroom and home comfort product information
Customers may unsubscribe from marketing emails at any time by using the unsubscribe link in the email or by contacting Linen Online.
5. Cookies and Website Tracking
The Linen Online website may use cookies and similar technologies to improve website performance, remember customer preferences, analyse website traffic, support online advertising and improve the shopping experience.
Cookies may be used for:
Website functionality
Analytics
Shopping cart behaviour
Advertising and retargeting
Performance improvement
Customers can adjust cookie settings in their browser, but disabling cookies may affect website functionality.
6. Analytics and Advertising Tools
Linen Online may use analytics and advertising tools such as Google Analytics, Google Search Console, Meta Pixel, Shopify analytics or similar platforms.
These tools may help Linen Online understand:
Website visits
Product views
Add-to-cart behaviour
Checkout activity
Purchases
Marketing performance
Customer browsing behaviour
This information helps improve the online store and customer experience.
7. Sharing Personal Information
Linen Online may share personal information only where necessary to provide services and operate the website.
This may include sharing information with:
Courier and delivery partners
Payment processors
Shopify and website service providers
Email marketing platforms
Analytics providers
Advertising platforms
Customer support systems
Legal, accounting or compliance service providers where required
Linen Online does not sell personal information to third parties.
8. Storage and Security
Linen Online takes reasonable steps to protect personal information from loss, misuse, unauthorised access, disclosure, alteration or destruction.
However, no online platform can guarantee complete security.
Customers are responsible for keeping their account login details confidential where account access is available.
9. Retention of Personal Information
Linen Online will keep personal information only for as long as reasonably required for:
Order processing
Customer service
Delivery records
Returns and refunds
Legal and accounting requirements
Marketing communication where consent has been provided
Business and operational purposes
When personal information is no longer required, Linen Online will take reasonable steps to delete, destroy or de-identify it where appropriate.
10. Customer Rights
Customers may contact Linen Online to request:
Access to personal information held about them
Correction of inaccurate information
Deletion of personal information where legally permissible
Withdrawal from marketing communication
Information about how personal information is used
Requests may be subject to verification for security purposes.
11. Third-Party Links
The Linen Online website may contain links to third-party websites or services.
Linen Online is not responsible for the privacy practices, security or content of third-party websites.
Customers should review the privacy policies of any third-party websites they visit.
12. Children’s Privacy
The Linen Online website is intended for general online shopping and is not directed at children.
Customers under the age of 18 should use the website with the involvement and consent of a parent or guardian.
13. Changes to This Privacy Policy
Linen Online may update this Privacy Policy from time to time.
Any updates will be posted on this page with the latest updated date.
Customers are encouraged to review this policy periodically.
14. Contact Details
For questions about this Privacy Policy or personal information, contact Linen Online:
Website: linenonline.co.za
Call / WhatsApp: 061 537 2586
Email: linenonline2026@gmail.com
Physical Address: 43 King Street, Duncanville Ext 3, Vereeniging